Dan Frommer is a Los Angeles-based writer and designer.
Hello! That’s me. I’m the founder and Editor in Chief of The New Consumer, a publication about how and why people spend their time and money. I also advise investors and founders in the consumer, media, and tech industries.
I’m a longtime business journalist and media entrepreneur. In 2007, I helped create Business Insider. More recently, I was the Editor in Chief at Recode, Vox Media’s business and tech publication. Before that, I was an editor and writer at Quartz, SplatF, and Forbes. More about me here.