Aziz Ansari goes the ‘Louis C.K.’ route with $5 comedy special
I did a standup tour called Dangerously Delicious. Then I filmed it at the Warner Theatre in DC in June of 2011. I paid for the production myself and wanted to release it online. While I was trying to figure out the proper method of release, my friend and hilarious comedian Louis CK did his whole thing and it seemed to me that people really liked that model, so that was the route I decided to go.
In theory, this is the future — especially/at least for people who are already famous enough to have fans that will buy their stuff.
Check out my new site: The New Consumer, a publication about how and why people spend their time and money.